Jim GagenDec 2, 20202 minThe New Coke of Cable NewsWhat’s New Coke? For the younger folks, New Coke was launched in April of 1985 by Coca-Cola after several years of market share loss to P...
Jim GagenSep 8, 20204 minOld School – More Critical Thinking and Analysis of PollsElection Year Reminder By now almost everyone has seen one, if not hundreds, of polls on the Presidential Race. Recalling that 99% of the...
Jim GagenJun 1, 20203 minOld School – Critical Thinking, Common Sense, Statistics, Models and the “Experts”Looking Back In past blogs, I’ve talked about the importance of research, statistics and analysis, but also referenced the need to balanc...
Jim GagenMar 31, 20202 minOld School – A Tale of Two CitiesCharles Dickens had it right It was the best of times; it was the worst of times. The same can be said for what we are seeing today in th...
Jim GagenMar 16, 20203 minOld School - March MadnessIS EVERYWHERE! Unfortunately, this year’s March Madness isn’t the NCAA Basketball Tournament, it’s the Coronavirus, Covid 19 or Wuhan Vir...
Jim GagenDec 23, 20192 minOld School – Merry Christmas, Happy Holidays and Thank You!First of all, Merry Christmas and Happy Holidays to all! As it’s Christmas Week and we close in on the end of 2019, it is appropriate to ...
Jim GagenDec 4, 20192 minOld School – Black Friday, Cyber Monday & Giving TuesdayConsumer or Marketer Driven? As we wrap up Thanksgiving weekend and hear the news reports on Black Friday, Cyber Monday and Giving Tuesda...
Jim GagenOct 8, 20192 minOld School – Not So “Premiere” Week How Low Can They Go? If you are like me, despite the fact that we all know Network TV ratings have declined over the years, you probably ...
Jim GagenSep 18, 20192 minOld School - Integrity of The MediaTrustworthy or Trash? Fake News Last month the legendary New York Times changed a headline due to complaints by readers. Now this past w...
Jim GagenSep 10, 20192 minOld School – “Are You Ready for Some Football?”Most fans are certainly ready for football with the NFL starting this past weekend and joining the already-started high school and colleg...
Jim GagenAug 28, 20192 minOld School – How I Spent My Summer VacationBack to School Remember when the school year started at a reasonable time, like after Labor Day instead of in the middle of August? Also,...
Jim GagenJun 19, 20192 minOld School – Experience & Judgement WinsWho’s The Expert? Several years ago while at a travel industry conference, an “expert” travel consultant presented proprietary research s...
Jim GagenJun 12, 20191 minOld School – Entertainment or Activism?https://adage.com/article/media/tony-awards-slide-all-time-low/2177641?utm_source=ad-age-media-buzz-tuesday&utm_medium=email&utm_campaign...
Jim GagenJun 4, 20192 minOld School and EtiquetteWhere Has It Gone? It seems to me that lack of etiquette has become more pervasive in all aspects of our lives lately. While I can be foc...
Jim GagenMay 21, 20192 minOld School – What’s Old Is New Again “New Media Kills Old Media” – Or Does It? A few weeks ago, a radio salesperson posted a recent article on LinkedIn about debunking a numb...
Jim GagenMay 14, 20192 minOld School – A-D-D in MediaInformation Overload I bet if anyone reading this were to open up their local news website they would find at least a dozen stories on th...
Jim GagenMay 7, 20192 minOld School – Old Sayings“Pick Up After Yourself” “You Can’t See The Forest For The Trees” While I don’t mean to repeat a GOT reference, the latest episode and ac...
Jim GagenApr 30, 20192 minOld School - #GOT#Got You! I figured #GOT would pull people in and get this blog trending, but this isn’t just about Game of Thrones. In fact, I see #GOT ...
Jim GagenApr 16, 20192 minOld School and a 360 Media WorldBusy News Day/Week As if the combination of Holy Week, Tax Day and Tiger Woods’ stunning Masters Championship wasn’t enough news to garne...
Jim GagenApr 9, 20192 minOld School - Still a Winning FormulaOne Shining Moment As I reflect on the participants in last night's NCAA Men's Basketball Championship Game, I can't help but draw the pa...